One of the major differences that separate man from the rest of nature is our emphasis on aesthetics, on things looking or being presented in a certain way. Literally, things just looking, sounding, basically everything involved with the presentation as being more than the actual substance, itself. One of the most common examples you'll recognize, for all the girls, is the emphasis on "looking good". Makeup, hair, fashionable clothing and shoes, merely looking right, with little to do on the substance (i.e. your mind). Another example is looking fat as opposed to being healthy. If you look skinny, then you aren't fat, but a fat person running a mile straight is still less "in shape" than the skinny guy who cannot run a mile straight. It's this obsession that, of course, I disagree with. But you can account for my bias because my presentation of my personal appearance is significantly less than that of my peers. "Looks are everything" a motto for every young generation. I see the appeal because it is less effort to assert something to looking good, as opposed to it actually being good.
Think about the daily bits of your life. How much of it is based on superficial aesthetics, as opposed to less effort but it be visually unappealing? It's shocking how much is pure looks.
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